Alex Huynh is a business leader specializing in industrial technology, automation, and sustainable infrastructure development across Vietnam and Southeast Asia. As General Manager of LAPP Vietnam, Alex leads business strategy, operations, and growth initiatives, driving the company's transformation from a traditional cable distributor into a solutions provider serving smart factories, data centers, renewable energy, and industrial infrastructure markets. With nearly two decades of experience, Alex has held leadership roles at global technology companies including Cognex Corporation and LAPP Group, as well as industrial solution providers across the region. His expertise spans P&L leadership, business transformation, industrial automation, machine vision, channel development, and go-to-market strategy. Passionate about industrial innovation and digital transformation, Alex works with customers, partners, and teams to accelerate the adoption of smart manufacturing and next-generation industrial solutions.